{"id":2095,"date":"2015-06-11T12:56:20","date_gmt":"2015-06-11T17:56:20","guid":{"rendered":"https:\/\/wp.stolaf.edu\/physics\/?page_id=2095"},"modified":"2015-06-11T13:17:20","modified_gmt":"2015-06-11T18:17:20","slug":"roll-into-2012-with-targets-ole-goldberg-machine","status":"publish","type":"page","link":"https:\/\/wp.stolaf.edu\/physics\/roll-into-2012-with-targets-ole-goldberg-machine\/","title":{"rendered":"Roll into 2012 with Target&#8217;s &#8216;Ole Goldberg&#8217; machine"},"content":{"rendered":"<div data-modular-content-collection><h4>By Amy Lohmann &#8217;14<br \/>\nJanuary 12, 2012<\/h4>\n<p><em>Note: This article is over a year old and information contained in it may no longer be accurate. Please use the contact information in the lower-left corner to verify any information in this article.<\/em><\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"350\" height=\"197\" src=\"https:\/\/www.youtube.com\/embed\/bf_Tn7dz-Z0?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><br \/>\nWhat do soup cans, flying toilet paper, and a disco ball have in common?<\/p>\n<p>They&#8217;re all part of Target\u2019s impressive new Rube Goldberg-like machine that was constructed last summer by St. Olaf students and alumni. The complex contraption performs a series of tasks in chain reaction involving Target products.<\/p>\n<p>While the entire project involved a collaborative effort or more than 30 people, the build team that engineered the mechanics behind the machine was made up entirely of experienced Oles from St. Olaf&#8217;s <a href=\"https:\/\/www.stolaf.edu\/news\/index.cfm?fuseaction=NewsDetails&amp;id=4855\" target=\"_blank\">Rube Goldberg teams<\/a>. The Target team, led by Associate Professor of Physics Jason Engbrecht, devoted approximately 3,000 hours to the elaborate machine that took 41 takes to capture in perfection.<br \/>\nThe machine, launched by one of the company&#8217;s signature red shopping carts, features more than 170 individual Target-owned brand products. After the initial mechanics were designed, a team was brought in to decorate the contraption. They were followed by a group that lit the machine and captured it on camera.<\/p>\n<figure id=\"attachment_1506\" aria-describedby=\"caption-attachment-1506\" style=\"width: 150px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/wp.stolaf.edu\/physics\/files\/2014\/08\/JasonEngbright2A.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1506 size-full\" src=\"https:\/\/wp.stolaf.edu\/physics\/files\/2014\/08\/JasonEngbright2A.jpg\" alt=\"JasonEngbright2A\" width=\"150\" height=\"150\" \/><\/a><figcaption id=\"caption-attachment-1506\" class=\"wp-caption-text\">Engbrecht<\/figcaption><\/figure>\n<p>The final product proved satisfying for all. &#8220;The yelling at the end of the video is me shouting &#8216;Go Catapults!&#8217; as I was hoping for our first perfect run,&#8221; says Engbrecht. &#8220;The screaming is all the Target and St. Olaf people celebrating the perfect run.&#8221;<\/p>\n<p>The team involved in creating this mechanical masterpiece included: Abbey Holt &#8217;10, Marin Krause &#8217;10, Bryce Danielson &#8217;11 (Engbrecht&#8217;s &#8220;second in command&#8221;), Caroline Gusa &#8217;11, Pat Henneghan &#8217;11, Logan Johnson &#8217;11, Emily Berger &#8217;12, Erik Hemstad &#8217;12, Nate Kingsriter &#8217;12, Ian McGinnis &#8217;12 , Lauren Snyder &#8217;12, Nick Stoll &#8217;12, John Wight &#8217;12, Sarah Beth Sivanich &#8217;13, and Christian Weeks &#8217;13.<\/p>\n<p>Contact David Gonnerman at 507-786-3315 or <a href=\"mailto:gonnermd@stolaf.edu\" target=\"_blank\">gonnermd@stolaf.edu<\/a>.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>By Amy Lohmann &#8217;14 January 12, 2012 Note: This article is over a year old and information contained in it may no longer be accurate. Please use the contact information [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2095","page","type-page","status-publish","hentry"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/wp.stolaf.edu\/physics\/wp-json\/wp\/v2\/pages\/2095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.stolaf.edu\/physics\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wp.stolaf.edu\/physics\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wp.stolaf.edu\/physics\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.stolaf.edu\/physics\/wp-json\/wp\/v2\/comments?post=2095"}],"version-history":[{"count":0,"href":"https:\/\/wp.stolaf.edu\/physics\/wp-json\/wp\/v2\/pages\/2095\/revisions"}],"wp:attachment":[{"href":"https:\/\/wp.stolaf.edu\/physics\/wp-json\/wp\/v2\/media?parent=2095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}