MARKETING PROJECT PROCESS
TOTAL EXPECTED TIME
7 – 16 WEEKS
Project timelines vary depending on the size, scope, and the number of elements. Smaller projects (simple updates to existing materials, small photo requests, website design updates, etc.) can take 1-3 weeks.
PROJECT INTAKE
1 WEEK
| BUDGET DEADLINE SCOPE |
|---|
CREATIVE BRIEF
1 – 2 WEEKs
| OBJECTIVES MESSAGING REQUIREMENTS TIMELINE |
|---|
DEVELOPMENT
2 – 3 WEEKs
| COPYWRITING DESIGN CONCEPTS PHOTOGRAPHY/VIDEO |
|---|
REFINEMENT
1 – 2 WEEKs
| FEEDBACK 2 ROUNDS OF REVISION PROOFREADING |
|---|
PRODUCTION
2 – 8 WEEKs
| PRINTING VIDEO EDITING DIGITAL PROGRAMMING |
|---|
Let’s take that photo!
All of our campus partners help us tell Ole stories authentically. We believe that authentic photography is a key component of all of our marketing materials. We cherish the opportunity to help you capture events, projects, classroom shots, and other academic and non-academic activities that are part of the St. Olaf experience.
We have a team of photographers (students, staff, and contractors) who help us cover as many requests as we can.
HELPFUL RESOURCES
We have a brand manual and a variety of downloadable templates and graphics for our campus partners to leverage to meet their communications needs.
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